Ask a project team in a consumer goods company to draw a stakeholder map, and they will put the consumer in the middle. A retail team in our own downstream business will do the same. Now ask an upstream development team to create a stakeholder map and they will put the oil company in the center. The company-centric stakeholder model still belongs to the time when an oil company had to communicate its good intentions (“tell me”) and had to demonstrate it was also executing them (“show me”). Our industry adapted well to this company-centric period with, for example, impressive gains in operational excellence and safety performance.
But the world continues to change. Society is more aware than ever of the many challenges it faces, whether it is reducing poverty or illiteracy, improving human rights, or responding to climate change. Society nowadays expects business to take on more responsibility than just operating safely and paying taxes and salaries. Local communities are more vocal in asserting their co-ownership of the mineral resources that oil and gas companies produce by demanding a share in that wealth. The United Nations Sustainable Development Goals are the global expression of the need for societal actors to team up and address the complex issues that the world has to resolve. In short, we have firmly entered the “join me” world.
The “join me” world demands a different mindset in which business no longer focuses on its priorities but operates in partnership with new societal partners and in which its core business is more aligned with societal priorities. This new external mindset can only be effective if it is supported by a realignment of internal processes and decision-making practices of the company.
The challenge, therefore, is twofold. We need to
Read the full story here.
Don't miss our latest HSE content, delivered to your inbox twice monthly. Sign up for the HSE Now newsletter. If you are not logged in, you will receive a confirmation email that you will need to click on to confirm you want to receive the newsletter.
17 Mar 2020
- Calgary, Alberta, Canada
In this course, discover the field applications of machine learning with a focus on reservoir characterization, production analysis and prediction, and recovery enhancement.
9 - 11 Mar 2020
- Muscat, Oman
Shaping the Future of the Energy Industry.
22 Apr 2020
- Bergen, Norway
The SPE Norway Subsurface Conference brings together the E&P industry to expand industry technical knowledge, connect with innovators and leaders and address technical challenges facing upstream oil and gas professionals.
29 - 30 Apr 2020
- Brisbane, Australia
We are in the throes of an energy transition - our energy system is evolving rapidly and diversifying, decarbonising and decentralising.
29 Jan 2020 22:30 GMT
- Live, then On Demand
19 - 20 Feb 2020
- Lafayette, Louisiana, USA
Covering issues related to the identification, prevention, and remediation of formation damage
HSE Now is a source for news and technical information affecting the health, safety, security, environment, and social responsibility discipline of the upstream oil and gas industry.
©2003-2020 Society of Petroleum Engineers, All Rights Reserved.